Content Designer

Content Designer – Homes England | Salary £41,470–£48,040

Homes England is recruiting a Content Designer to create, review and improve digital content across GOV.UK and other digital platforms. This opportunity is suited to an experienced content design professional who can produce clear, accessible, user-focused guidance and work with policy teams, stakeholders and regional colleagues.

The position is offered on a fixed-term contract or secondment until 31 March 2027, with flexible working arrangements available.

Job title: Content Designer
Employer: Homes England
Salary: £41,470–£48,040 per year
Job reference: 484900
Location: Birmingham, Bristol, Longstanton, Liverpool, Leeds, Manchester or Newcastle upon Tyne
Contract: Fixed-term or secondment until 31 March 2027
Working pattern: Full-time, with flexible working
Number of vacancies: 1
Job category: Communications / Marketing
Closing date: 18 October 2026
Interview dates: Expected to begin week commencing 19 October 2026
Visa sponsorship: Not confirmed in the advert. Applicants who require Skilled Worker sponsorship should contact Homes England to establish whether sponsorship is available for this position.

About Homes England

Homes England is a government agency that works with public and private sector partners to support housing delivery across England. The organisation has a social purpose and aims to improve the availability of homes through a range of housing and regeneration programmes.

You would join its User Centred Design team, working with colleagues to make information clearer, more accessible and easier for people to understand and use.

Job Description

The successful candidate will create, evaluate, update and review content throughout the user journey on GOV.UK and other digital platforms.

This is a practical content design role that combines technical publishing skills with a user-centred approach. You will help ensure that published information is clear, consistent, accessible and effective in helping people understand services, policies and guidance.

Key responsibilities include:

• Creating and improving guidance and organisational information content.
• Reviewing existing content and identifying opportunities to make it clearer and more accessible.
• Working with policy teams, stakeholders and regional colleagues to understand user needs.
• Applying content design principles, style guidelines and accessibility standards.
• Supporting efficient and consistent publishing in line with Government Digital Service standards.
• Resolving complex publishing issues and helping colleagues improve their content.
• Using evidence, data and research to inform content decisions.
• Contributing to the wider cross-government content design community.

You will support strategic programmes and projects, including the National Housing Bank, the Social and Affordable Homes Programme, the Cladding Safety Scheme and the Capital Funding Guide.

Experience with Whitehall Publisher CMS is required for this role, which focuses on guidance and organisational information rather than service screens.

Applicants should review the full job description attached to the original vacancy before applying.

Person Specification

Homes England is looking for an experienced content design professional who can combine strong technical skills with a commitment to accessible, user-focused communication.

The ideal candidate will demonstrate:

• Proficiency in content design principles and practices.
• Experience using evidence, data and research to guide content decisions.
• The ability to produce clear, accessible information in plain English.
• Confidence managing relationships with stakeholders across an organisation.
• Experience supporting colleagues and working collaboratively within a team.
• The ability to negotiate, persuade and manage competing priorities.
• Resilience when handling complex publishing challenges.
• An understanding of how communications work affects wider organisational operations.
• A commitment to inclusive communication and continuous improvement.

Applicants should pay particular attention to the requirement for Whitehall Publisher CMS experience.

Salary and Benefits

The salary for this position is £41,470 to £48,040 per year.

Homes England offers a range of employee benefits, including:

• Annual leave: 33 days per year, in addition to eight statutory bank holidays.
• Flexible working: Options may include part-time arrangements, job sharing and compressed hours, subject to organisational requirements.
• Health and wellbeing: Access to health screening, occupational health services and a confidential Employee Assistance Programme available 24 hours a day, seven days a week.
• Professional development: Continued learning and development opportunities.
• Professional membership: Payment for one job-related professional membership subscription per year.
• Family-friendly benefits: Includes maternity, paternity and shared parental leave.
• Pension: Access to Homes England’s pension scheme.

Location and Working Arrangements

The role can be based at one of the following locations:

• Birmingham, West Midlands — B1 2AX
• Bristol, South West England — BS1 6EH
• Longstanton, East of England — CB24 3EN
• Liverpool, North West England — L3 1BP
• Leeds, Yorkshire and the Humber — LS11 9AT
• Manchester, North West England — M1 6EU
• Newcastle upon Tyne, North East England — NE4 5BZ

The vacancy is advertised as full-time with flexible working arrangements.

Skilled Worker Visa Sponsorship

Skilled Worker visa sponsorship is not confirmed in the vacancy advert.

Although Homes England is a government agency, this does not automatically mean that every position offers visa sponsorship.

Applicants who need employer sponsorship should contact the recruitment team before applying to confirm whether this particular role can be sponsored and whether they meet the relevant eligibility requirements.

The vacancy also has nationality and right-to-work requirements. Applicants should check the official eligibility guidance to establish whether they are eligible to apply.

Security and Pre-Employment Checks

Successful applicants must complete the required pre-employment checks, which include a basic criminal record check and relevant personnel security checks.

Homes England also conducts identity and vetting checks to meet the UK Government’s Baseline Personnel Security Standard.

The role is not regulated by the Civil Service Commission.

Application and Selection Process

The closing date is 18 October 2026 at 11:55 pm.

Interviews are expected to begin during the week commencing 19 October 2026.

Applicants should:

1. Read the full job description and supporting information.
2. Review the essential skills and experience required for the role.
3. Prepare truthful examples from their own professional experience.
4. Submit their application through the Homes England careers website before the deadline.

Homes England permits the use of artificial intelligence to support applications, but all examples and statements must be truthful and based on the applicant’s own experience. Plagiarised or inaccurate applications may be withdrawn.

Job reference: 484900

Contact Information

For questions about the vacancy, contact the Homes England recruitment team:

Email: RecruitmentInfo@homesengland.gov.uk