Develop and execute go-to-market strategies for membership across the globe.
Design and execute multi-channel marketing campaigns that drive member acquisition and retention.
Analyze membership funnels, track key metrics, and conduct A/B tests to optimize marketing efforts.
Collaborate with product teams, customer success, and sales teams to develop retention campaigns and advocacy programs.
Requirements
Education: Bachelor’s degree in Marketing or Business, or equivalent experience.
Experience: 5-7 years of product marketing experience, specifically with membership models and/or SaaS products.
Skills: Strong analytical mindset, proficiency in tools like Google Analytics, Mixpanel, or similar, and experience with creative campaign development and content strategy.
Benefits
Remote Work: Opportunity to work remotely with a distributed team.
Competitive Salary: $120,000 – $135,000 USD per year, with eligibility for a bonus program.
Comprehensive Benefits: Generous paid time off, medical, dental, vision, life insurance, pet insurance, 401k with company matching, and access to LinkedIn Learning.
Collaborative Team: Dynamic team that values creativity, analytical rigor, and continuous learning.
About Company
Prosci is a global team of change management experts dedicated to helping organizations build effective change capabilities. Founded in 1994, Prosci has been laser-focused on change and has helped countless people and organizations thrive. With a unique blend of training, advisory services, and licensing options, Prosci empowers customers with lasting change resiliency.